The intended way to write an introduction:
- very catchy and cheeky 2-3 lines to make the reader interested.
- the core problem in a very precise 1 or 2 line, without mentioning too many details. the current introduction can be improved a little, you can come up with your own introduction based on above guidelines. A suggestion:
They popped up when you were browsing, they popped up when you were streaming videos, they popped up when you were playing an intense video game. Did you give in ? Did you find those advertisements catchy enough to click !
Well we made a challenge out of it !
Given information about an advertisement, can you predict whether it will be clicked upon ?